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The Certified Professional
Marketer (Asia-Pacific) is the formal endorsement of
professional status for professionals who have attained a
competent level of academic and practical understanding of
marketing in the Asia-Pacific region. This professional
marketing qualification is conferred by the Asia-Pacific
Marketing Federation and is recognized by all the national
marketing bodies in the Asia-Pacific region. Holders of CPM
(Asia Pacific) qualification are entitled to use the designation
'CPM (Asia-Pacific)' on their business cards and letterheads.
CPM Qualifying Examination
Marketing Association of Pakistan, in collaboration with the
Asia-Pacific Marketing Federation, conducts the CPM
(Asia-Pacific) qualifying examination in Pakistan twice each
year (March and September). The examination consists of the
following five papers:
• Marketing Research
• Marketing Communications
• Marketing Strategy
• Asia-Pacific Business
• Asia-Pacific Marketing Management
The Asia-Pacific Business and
Asia-Pacific Marketing Management papers are compulsory for all
candidates to quality for CPM status.
Course materials, study aids and
study guide are available on the APMF website
www.apmf.org.sg.
A copy of the detailed syllabus and registration procedures may
also be obtained from the MAP Secretariat.
Eligibility for the
Examination
Professionals at all levels who want to keep abreast of
current trends in Marketing and have a degree with a major in
Marketing are eligible. Candidates must enclose copies of
academic qualifications and evidence of work experience for
registration.
Examination Fee
• Fee for each new
registration (This is a one-time fee!)
US$ 75.00
• Fee for each examination subject
US$ 20.00
• Fee for marking of the answer script of each subject
US$ 12.50
• Administrative charges
Pak Rs. 5,000.00
A US$ draft is required in favor
of MIS-APMF Education, which must be delivered to the MAP
Secretariat along with a crossed cheque or pay order for the
administrative charges payable to Marketing Association of
Pakistan in Pak Rupees. |
