Marketing Association of Pakistan Lahore Chapter will be hosting the 3rd international marketing congress ‘MARCON 2006’ on 27th and 28th March, 2006 at Pearl Continental Hotel Lahore.

The theme for MARCON 2006 is ‘New Challenges, New Initiatives.’ The congress is the largest marketing event of Pakistan where executives and professionals of distinguished national and multinational companies will interact and share their experiences. The Congress is expected to host more than 500 delegates from within the country and overseas.

MARCON 2006 is a unique opportunity to interact with the top-notch marketing professionals and to get acquainted with the latest marketing tools and techniques. As a professional marketer, one must stay one step ahead by anticipating the new challenges and taking bold initiatives by deploying the newest marketing strategies to move the organization to the next level.

With the ever-changing market environment, the organizations today face new challenges everyday, which necessitates a continuous up gradation of the marketing expertise.

There is no better way to achieve this than to share one’s experiences with the marketing gurus and to learn from the proven success stories. MARCON 2006 will be an ideal opportunity to have a rich interface with the marketing stalwarts.

The Congress will be a two-day extremely interactive event held at the best time of the year in Lahore i.e. March 2006. MARCON 2006 will have the following six working sessions in addition to inaugural and closing sessions:

• Telecommunication
• Media
• Advertising and Film
• Global Marketing
• Services Marketing
• Branding

For further details please visit http://www.marconlahore.com/