mission


 

 

 
  To enhance the appreciation of marketing discipline, provision of a forum to Pakistani marketers for interaction with fellow professionals and development of a voluntary code of ethics.

To disseminate knowledge and keep in touch with its members, it publishes a quarterly journal titled ‘Marketing Review.’ The Association also arranges frequent Tea Meetings, Seminars and Training Workshops.

MAP brings together persons interested and connected with marketing activities by arranging professional meetings each month.

 
 
 
 
 
  objectives


 

 

 
 

   To improve and develop the technical and general knowledge of persons
      engaged in the profession of marketing.

 

   To promote the study of all branches of knowledge relevant to the profession of
      marketing.

 

   To promote the growth of a cadre of professional marketing managers in
      Pakistan.

 

   To provide to management a scientific approach towards marketing.

 

   To provide facilities for the study of and inquiry and research into marketing
      problems.

 

   To bring together persons interested in marketing by such means as confesences
      and meetings.

 

   The Association enjoys patronage from the Government of Pakistan and is
      represented on the Advisory Council of the Ministry of Commerce.

 

   To disseminate knowledge and keep in touch with its members, the Association
      publishes a quarterly journal named ‘Marketing Review.’

   
   
 
 
 
   
  Copyrights © 2005 Marketing Association of Pakistan
  Queries about this website should be directed to the website administrator
 

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